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Marketing consent

Marketing consent is the opt-in attendees give to receive future emails or texts from your workspace. You configure it once, and the setting applies to every event you run.

Updated May 26, 2026

Marketing consent controls whether your registration form asks attendees to opt in to future emails or texts from your organization. When enabled, a checkbox appears during registration — attendees must actively check it to consent. When disabled, the system records null ("not asked") rather than an explicit refusal.

Email and SMS consent are configured independently. You can show one without the other.

Where to configure

Go to Settings → Marketing Consent in your workspace sidebar. The page contains two cards — one for email consent and one for SMS consent. Both save independently but via the same Save changes button at the bottom of the page.

There is no per-event consent override. The settings here apply to every event in your workspace. The UI labels this explicitly: "Applies to every event in this workspace."

The Email consent card has three fields:

  • Show email marketing consent — the on/off toggle. When off, no email consent checkbox appears anywhere in the registration flow.
  • Consent copy — the label text shown beside the checkbox. Up to 500 characters. Optional — if you leave it blank, a generic fallback line is used instead.
  • Privacy policy URL — a URL to your organization's privacy policy. Optional. When set, a "View privacy policy" link appears beside the consent checkbox at registration.

SMS consent has its own toggle and two separate copy fields — one for transactional texts, one for marketing texts. The distinction matters: TCPA treats these as separate axes of consent, and attendees must opt in to each independently.

  • Show SMS consent checkboxes — the on/off toggle. When off, no SMS checkboxes appear and both SMS consents are recorded as "not asked".
  • Event-update consent copy — the label for the transactional-SMS checkbox (schedule changes, emergencies, day-of logistics). Up to 500 characters. Optional.
  • Marketing consent copy — the label for the marketing-SMS checkbox (promotional messages, future events). Up to 500 characters. Optional.

Note that enabling the SMS toggle does not force phone capture at registration. Phone verification is a separate setting. SMS consent checkboxes are only shown to attendees who verify a phone during the current registration session.

What the attendee sees

Consent checkboxes appear on the Your Details step of the registration wizard. All checkboxes are unchecked by default — affirmative opt-in only, as required by GDPR and CASL for email and TCPA for SMS.

When email consent is enabled, one checkbox appears with your consent copy (or the generic fallback). When SMS consent is enabled and the attendee verifies a phone in the current session, two additional checkboxes appear — one for event-update texts and one for marketing texts.

A phone number on an attendee's existing identity is not enough to trigger SMS consent checkboxes. The attendee must verify a phone during the current registration session. If they skip phone verification, no SMS consent checkboxes appear even if the SMS toggle is on.

You can revoke a specific attendee's marketing consent from the registration detail sheet. Open any registration, scroll to the consent section, and use the revoke action.

Revoking writes false to both email and SMS consent on the attendee's identity record and sets marketing_consent to false on the registration. The action appends to the consent audit log — it does not delete the original consent record.

This is intentional. If an attendee disputes their consent status, the audit trail shows every state change with a timestamp.